Toymaker Goldieblocks fights copyright infringement claim

GoldieBlox pairs a construction kit with a storybook.

GoldieBlox construction sets for girls to develop spatial awareness

GoldieBlox, Benjamin's Cat Nook

Too low to display
  • Review
  • TAG : GoldieBlox and the Spinning Machine
ADD TO CART
  • Debbie Sterling, engineer and creator of GoldieBlox engineering toys designed for girls. "The Goldie Ticket" | A special prize in 10 GoldieBlox boxes

    In a world where men largely outnumber women in science, technology, engineering and math...and girls lose interest in these subjects as early as age 8, GoldieBlox is determined to change the equation. Construction toys develop an early interest in these subjects, but for over a hundred years, they've been considered "boys' toys". By designing a construction toy from the female perspective, GoldieBlox plans to disrupt the pink aisle and inspire the future generation of female engineers.

  • At GoldieBlox, our goal is to get girls building. We’re here to help level the playing field in every sense of the phrase. By tapping into girls' strong verbal skills, our story + construction set bolsters confidence in spatial skills while giving young inventors the tools they need to build and create amazing things.

    In a world where men largely outnumber women in science, technology, engineering and math, girls lose interest in these subjects as early as age 8. Construction toys develop an early interest in these subjects, but for over a hundred years, they've been considered "boys' toys.” GoldieBlox is determined to change the equation. We aim to disrupt the pink aisle and inspire the future generation of female engineers.

    Manufacturer GoldieBlox Inc
    Product Type Activity Books and Stickers, Toy
    Mfg. Part Number BT002
    Game Type Children's Games, Visual Perception Games
    Recommended Age 4 and up
    Item Number 89430
    Store Location(s) WF4A1, WG6D1, WH8E1

  • If you like GoldieBlox and the Spinning Machine, we think you'll LOVE Zometool - Creator 3. Buy them together right now and we'll knock 10% off the price of that item!

    Price for both: $178.49
    (normally $194.99)

    Debbie Sterling is the founder and CEO of GoldieBlox. She never knew what engineering was until her high school math teacher suggested she pursue it as a college major. Debbie couldn't figure out why her math teacher thought she should be a train conductor! Nevertheless, she gave engineering a try during her freshman year at Stanford. Four years later, she graduated with a degree in Mechanical Engineering / Product Design. Bothered by how few women there were in her program, Debbie became obsessed with the notion of "disrupting the pink aisle" with a toy that would introduce girls to the joy of engineering at a young age.

GoldieBlox and the Spinning Machine

“At GoldieBlox, our goal is to get girls building. We’re here to help level the playing field in every sense of the phrase. By tapping into girls’ strong verbal skills, our story + construction set bolsters confidence in spatial skills while giving young inventors the tools they need to build and create amazing things.